Cats.com rebrand

Everything cats for people who know cats are everything.

The Problem
Functional cat content in need of some love. A cohesive story. A reason for being. A connection to the deep adoration/obsession for cats that lives in nearly every corner of the internet.

The Pudding
Hospitable, trustworthy curators with a cool confidence

The Plan
An exclusively cats-only hub that welcomes every single person who appreciates the joy felines bring into our lives. With content that enhances and elevates the cat/human bond-through information, product reviews, playful humor and feel-good stories.